Innovate UK YouTube Video Content Strategy

Transforming Innovate UK's YouTube Channel

Innovate UK was lacking reach to younger entrepreneurs and innovators and needed a content and channel strategy to engage a younger audience.

Strategy

SEO

PPC

Planning

Outreach

Social Media

Content Marketing

Affiliate

Innovate UK is the UK’s innovation agency, working with people, companies and partner organisations to find and drive the science and technology innovations that will grow the UK economy.

We delivered all essential research and insights, developed persona, content and channel strategy. The key focus of our execution strategy was YouTube.

We fully delivered video briefs, optimisation, video promotion, outreach and video placements with relevant publishers to drive maximum views.

increase in subscribers

millions of YouTube views

millions of minutes watched

Who we work with:

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Innovate UK is the UK’s innovation agency, working with people, companies and partner organisations to find and drive the science and technology innovations that will grow the UK economy.

Practice Plus Group

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Seventh Element 145 City Road London EC1V 1AW

Transforming Innovate UK's YouTube Channel

Innovate UK is the UK’s innovation agency, working with people, companies and partner organisations to find and drive the science and technology innovations that will grow the UK economy.

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