Advanced Technical SEO services
Explore some of the SEO services we offer…
Technical SEO consultancy
We’ll work with you on your technical SEO strategy, aligning your website to the latest industry requirements and working on an integrated strategy to maximise results and achieve your specific objectives. Whether it’s a one-off piece of work or ongoing support, our experts can help you overcome technical hurdles.
Technical SEO audit
An SEO audit will review all technical aspects of your website, along with your overall SEO strategy to identify any issues or opportunities - from indexation issues to the reasons behind sudden drops in organic traffic. It will include recommendations and solutions to improve visibility and performance. Our comprehensive audits cover technical SEO, on-page SEO and content.
Technical SEO optimisation services
We can advise you on how to optimise your website and content for Search Engines, in order to increase traffic and win important keyword rankings. Our team can provide ongoing implementation services, keeping your site updated and fully optimised.
Solving crawl errors
Long redirect chains and infinite loops lead to a number of problems that can damage your SEO efforts. They make it difficult for Search Engines to crawl your site, which affects how well your web pages are indexed, slows down your site's load speed, and, as a result, may have a negative impact on your rankings and user experience.
Following our regular audits, we will work to resolve any crawl errors such as broken links, 404 redirects and duplicates on an ongoing basis.
Technical monitoring, tracking and reporting
We will closely monitor the performance of your website by generating regular site crawls, health audits and reviews to identify any new issues or opportunities. This includes Google Search Console, Analytics and Tag Manager set-up. We also provide detailed monthly reports of our findings and recommendations.
Smooth website migrations require comprehensive planning and careful consideration in order not to lose valuable rankings and traffic. We have helped numerous clients successfully migrate their websites, working closely with external developers to mitigate risks to organic performance.
Website architecture and navigation
A clear, easy-to-navigate website structure is essential for both the user and Search Engines. Whether you’re building a new website or looking to improve the usability of an existing site, our experts can help you to optimise information architecture and navigation.
URL structure and linking
Optimised URL structures promote site visibility. We can provide templates and guidance on the use of Canonical tags, as well as internal linking structure and optimisation.
A fast-loading site is vital on two fronts; to show Google that your site is worthy of ranking in top positions, and to retain users.
- Using a variety of tools to regularly check and analyse the loading speeds of your desktop and mobile sites
- Suggesting improvements for elements such as First Contentful Paint (FCP), Last Contentful Paint (LCP) and Cumulative Layout Shift (CLS) to reduce the loading speeds of specific pages
- Identifying plugins that are adding extraneous CSS and providing recommendations for optimisation
Schema markup guidance
Schema.org is a semantic vocabulary of tags (or microdata) that you can add to your HTML to improve the way Search Engines read and represent your page in SERPs. Schema markup helps your website rank better for all kinds of content types. It can boost your visibility in the SERPs with rich snippets, which, in turn, can increase your organic traffic.
For example, FAQ Schema can improve site visits by increasing the chance of your FAQs ranking as rich snippets.
Breadcrumbs schema is one of the most common schema types that Google will pick and it helps to increase both the relevancy of your search results as well as your overall real-estate on the page, which encourages better click-through rates.
Technical SEO support for new website builds
Technical SEO provides the foundations for good website performance, and it should be considered from the very conception of a new website.
We’ve designed many websites, and have advised our clients’ developers on SEO best practices for new website builds.
Algorithm update monitoring and support
We have helped numerous clients navigate Core Web Vitals to maintain rankings and traffic. We can help guide you to meet the latest Search Engine standards, including the helpful content update, by improving page content and experience. This can help you to avoid or rectify any Google penalties.
51% of consumers trust a site that has been optimised for mobile search (Safari Digital). Mobile is fast becoming the primary touch point for consumers and sites that are not mobile-friendly are unlikely to rank on major Search Engines such as Google. We can advise you on responsive design, accessible content and achieving faster loading speeds.
If you target multiple countries, it’s important to make it clear to Search Engines what language to display content in, and to who. From Hrelfang tag attributes to local SEO - we can help you implement an international strategy that maximises visibility.