One of music’s true originals. Sir Van Morrison’s unique and inspirational musical legacy is rooted in postwar Belfast.
We delivered a full content audit and developed a Social Media and SEO strategy to help Van Morrison gain control of conversations online.
We used SEO and outreach to promote real quality content, which helped demote fake content. We additionally built his Social Media assets on Facebook, Twitter and YouTube.
consistent Social Media
fake articles demoted
dominated search results