16 Jan 2020

Peter Werth website Design and Direction

SeventhElement had the pleasure of designing and art-directing the new commerce website for the iconic London label Peter Werth. Spanning five decades, Peter Werth is a powerful element of the British menswear landscape, which fuels British design with high-quality contemporary clothing, footwear, accessories and tailoring.

The signature effortless style is represented in the store’s clean and simple aesthetic, where the product takes centre stage. The clear and functional design reflects the practicality and style of the sophisticated ‘Peter Werth man’ with product photography also showcasing the high-calibre heritage of the brand. The site is completed by a comprehensive size guide and charming editorial which preserves its timeless digital presence.

Peter Werth: new season shoes

Kate Gorbunova, our Creative Director speaks highly of the team fuelling the brand’s success:

“It has been a pleasure to work with the Peter Werth team on the relaunch of a brand that has been such an intrinsic part of London culture. It’s great to have them back on the scene.”



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